An Introduction to Market Research: An Evolving Map

An Introduction to Market Research: An Evolving Map

Jun 24, 2011 Betty_Adamou Many of you reading will be like me, finding yourself working in MR, happy working in MR, but had no idea how big the industry was before you entered, and growing up aspiring to work in something completely unrelated! The infographic below...

What the hell is Gamification when it comes to Research?

Written by Betty Adamou August 2, 2011 If you are like most people you’ve probably arrived at this page in the hope of finally being able to understand what this word (which doesn’t quite sound like a real word) ‘Gamification’ means and are wondering why you’ve...

The Future of Research Through Gaming

The below article was said by Adam Warner, the Research World Connect Editor, to be the websites most read article, which is where this first appeared. We thank RW Connect for allowing us to share this piece here. To view this article on RWConnect, please click here....