by admin | Dec 2, 2013 | Market Research |
It seemed to be Channel 4’s big event of the weekend since it was advertised in every commercial break last week – either that or I just watch too much Big Bang Theory. But I was very excited to see Charlie Brooker’s new documentary on how video...
by admin | Nov 29, 2013 | Games, Gamification, Innovation, User Experience |
When thinking of gamification and its possible uses, the first concept your mind jumps to probably isn’t the government. What with different political scandals as well as everyday governmental issues, it’s hard to imagine that people have the time, or the attention...
by admin | Nov 25, 2013 | Gamification, Innovation |
By David Wisniowski I don’t often go to the cinema or movie theatre. It’s not that I don’t enjoy movies, it’s that I don’t really like the environment of a theatre. Last weekend however, I broke out of my bubble and went to see Captain Phillips. I enjoyed the movie...
by admin | Nov 21, 2013 | Design, Innovation, Market Research |
This blog follows on from the “Loving Functional Design in Surveys” blog. In September, I spoke at the ASC Conference in Winchester, UK, and was lucky enough to listen to Tobias Sturt and Adam Frost from the Guardian talk about Infographics (you can...
by admin | Nov 19, 2013 | Role Playing |
The Make-A-Wish Foundation, one of the greatest humanitarian initiatives on the planet, has always been highly regarded for the life-changing work they do. This time though, the organization has truly outdone itself, and it has used the gaming mechanism of role-play...
by admin | Nov 18, 2013 | Market Research |
By David Wisniowski This is an ever-evolving interactive map including all the disciplines of market research today. The point of this is that we’re going to adapt this map over time and in the future, compare disciplines that weren’t used/involved in...
by admin | Nov 17, 2013 | Conference Talk, Creativity, Design, Innovation, Market Research, User Experience |
This blog discusses good and bad survey design with function, purpose and user experience in mind I used to study pattern cutting for womenswear design at University, and then went on to learn from one of the most edgy tailors in London’s Mayfair; Oscar Udeshi....
by admin | Nov 15, 2013 | Creativity, Design, Innovation, Market Research, News |
By David Wisniowski Tangible Media Group, the MIT media lab, recently promoted its dynamic shape display ‘inFORM’. This device is the coolest piece of technology that has been unveiled by the company and allows users to interact with physical objects by means of...
by admin | Nov 14, 2013 | Creativity, Design, Innovation, Market Research, User Experience |
Freshness Burger is a company in Japan, which noted a culturally significant marketing gap, and took a very creative approach to fixing their unique problem. The video below will provide some insight into the issue as well as detail Freshness Burger’s innovative...
by admin | Nov 13, 2013 | Conference Talk, Innovation, Market Research, User Experience |
Before being invited to speak at the UCD 2013 Conference, in truth, I hadn’t even heard of it. I didn’t even realise a whole conference could be dedicated to User Centred-Design or ‘UX’ design (User eXperience). But I am so glad that I attended...